Constant Innovation

Geoffrey A. Moore:

The book's central question is: How can companies innovate continuously? He writes: "Evolution requires us to continually refresh our competitive advantage, sometimes in dribs and drabs, sometimes in major cataclysms, but always with some part of our business portfolio at risk and in play. To innovate forever, in other words, is not an aspiration; it is a design specification. It is not a strategy; it is a requirement."

Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution Author Geoffrey A. Moore Posted by James Zellmer at January 16, 2006 11:25 AM | Subscribe to this site via RSS:
Posted to Books | Entrepreneurs