April 18, 2011

Al Jazeera's Social Media Experiment "The Stream" Launches Online Today

Gregory Ferenstein:

Al Jazeera's aggressive expansion into cyberspace hopes to empower a new generation of newsmakers, impact the American news market, and capture the attention of young cable cutters.

Fresh off the wild success of Internet-fueled Middle-East revolution stories, Al Jazeera English today is launching the online component to its forthcoming social media-centered news program, The Stream. It's the most aggressive integration of social media into a live news program to date. And Al Jazeera says it wants to capture a new generation of cable "cord cutters," push the limits of so-called "citizen journalism," and inch into American media territory.

A social storytelling service powers the editorially curated content, which is complimented by community commenting before, during, and after the anchored news show. It's scheduled to start airing May 2nd.

Posted by jez at April 18, 2011 8:07 PM | Subscribe to this site via RSS:
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