Horace & Selling Out

Dave published an essay today, let's call it an essay "mini" in keeping with the times, on product development & selling out. Well worth reading.

Dave's words remind me of past experiences in the large, corporate world. Product A is created or acquired. Over time, the things that made Product A useful, interesting and marketable are slowly taken away (juice content (Pepsi Slice), flavors, quantity) while prices go up. We might refer to this as an MBA approach to product development, though that is too harsh. Perhaps it is more of a corporate vs entrepreneur approach.

In any event, it happens all too often. Posted by James Zellmer at February 16, 2005 10:20 AM | Subscribe to this site via RSS:
Posted to Business | Entrepreneurs