Of course, there are those who would argue that in a society that seems to have no general interest (other than, say, Paris Hilton and the Super Bowl) there is no room or need for a general interest magazine. But Mr. Stengel said he will not be imprisoned by the tyranny of big numbers in making changes at Time.
“I think it is a false choice to say that something that is mass has to be dumbed-down.” he said. “We want to be accessible, but we want our readers to know that we understand they are smart.”