Fascinating Game of Poker: Air Wisconsin Invests in US Airways

Appleton based regional carrier Air Wisconsin (which operates much of United Express’s routes) has participated in a $125M investment round with US Airways. Fascinating game of poker as Air Wisconsin renegotiates it’s deal with United and a rather interesting gamble. I wish them luck!
Keep in mind that Air Wisconsin currently has one (!) customer – United Airlines. United is shopping around for a better deal on regional flights (in effect, squeezing Air Wisconsin). Air Wisconsin does not, or did not have much leverage, other than price. This deal creates a different playing field for Air Wisconsin and United…