Wisconsin Agri-Business: South American Competition

Larry Rohter takes us to Brazil where he explores the world’s new breadbasket.

Sometime over the next decade or so, Brazil, which Secretary of State Colin L. Powell described as “an agricultural superpower” during a visit in October, hopes to pass the United States as the world’s largest agricultural producer. But the trend is far broader and can be felt also in parts of Argentina, Bolivia, Paraguay and Uruguay, with a deep impact on the region’s economy and environment. And it has spurred a debate that has mainly focused on expansion into areas where the Amazon rainforest is thought to be jeopardized.
“There has been a silent revolution in the countryside” since the 1990’s, Brazil’s minister of agriculture, Roberto Rodrigues, said in an interview in the capital, Bras?lia. The past four or five years in particular, he said, have been “characterized by spectacular growth and a huge increase in demand” abroad for foodstuffs, which has given Brazil “the capacity to compete with anyone.”

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