{"id":6403,"date":"2015-06-28T08:10:19","date_gmt":"2015-06-28T14:10:19","guid":{"rendered":"http:\/\/www.zmetro.com\/?p=6403"},"modified":"2015-06-28T08:10:19","modified_gmt":"2015-06-28T14:10:19","slug":"technology-and-the-evolution-of-storytelling","status":"publish","type":"post","link":"https:\/\/www.zmetro.com\/?p=6403","title":{"rendered":"Technology and The Evolution of Storytelling"},"content":{"rendered":"<p><A href=\"https:\/\/medium.com\/art-science\/technology-and-the-evolution-of-storytelling-d641d4a27116\">John Lasseter<\/a>: <\/p>\n<blockquote><p><i>Walt saw beyond what people were used to. They were used to the short cartoon.<br \/>&nbsp;<br \/>&nbsp;It\u2019s interesting how people cannot see beyond what they\u2019re used to.<br \/>&nbsp;There\u2019s a famous statement by Henry Ford that before the Model T if you asked people what they wanted, they would say, \u201cA faster horse.\u201d<br \/>&nbsp;<br \/>&nbsp;My own partner at Pixar for 25 years, Steve Jobs, never liked market research. Never did market research for anything.<br \/>&nbsp;<br \/>&nbsp;<\/i><\/p><\/blockquote>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>John Lasseter: Walt saw beyond what people were used to. They were used to the short cartoon.&nbsp;&nbsp;It\u2019s interesting how people cannot see beyond what they\u2019re used to.&nbsp;There\u2019s a famous statement by Henry Ford that before the Model T if you asked people what they wanted, they would say, \u201cA faster horse.\u201d&nbsp;&nbsp;My own partner at Pixar [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts\/6403"}],"collection":[{"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6403"}],"version-history":[{"count":1,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts\/6403\/revisions"}],"predecessor-version":[{"id":6404,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts\/6403\/revisions\/6404"}],"wp:attachment":[{"href":"https:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6403"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}