{"id":1181,"date":"2005-03-23T00:00:44","date_gmt":"2005-03-23T00:00:44","guid":{"rendered":"http:\/\/zmetro.com\/?p=1181"},"modified":"2005-03-23T00:00:44","modified_gmt":"2005-03-23T00:00:44","slug":"doing_business","status":"publish","type":"post","link":"https:\/\/www.zmetro.com\/?p=1181","title":{"rendered":"Doing Business with the Bottom of the Period"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/longtail.typepad.com\/the_long_tail\/images\/bop_3.jpg\"><br \/>\n<a href=\"http:\/\/longtail.typepad.com\/the_long_tail\/2005\/03\/long_tail_vs_bo.html\">The Long tail<\/a>:<\/p>\n<blockquote><p><i>The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits, like the Long Tail, is about finding ways to efficiently address sub-economic markets. In this case, Prahalad is talking about how to sell goods and services to the world&#8217;s 4 billion poor, for mutual benefit.<\/i><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>The Long tail: The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits, like the Long Tail, is about finding ways to efficiently address sub-economic markets. In this case, Prahalad is talking about how to sell goods and services to the world&#8217;s 4 billion poor, for mutual benefit.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"_links":{"self":[{"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts\/1181"}],"collection":[{"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1181"}],"version-history":[{"count":0,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts\/1181\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1181"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1181"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1181"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}