{"id":1081,"date":"2005-02-22T07:35:58","date_gmt":"2005-02-22T07:35:58","guid":{"rendered":"http:\/\/zmetro.com\/?p=1081"},"modified":"2005-02-22T07:35:58","modified_gmt":"2005-02-22T07:35:58","slug":"classic_product","status":"publish","type":"post","link":"https:\/\/www.zmetro.com\/?p=1081","title":{"rendered":"Classic Product Line Extensions: Diet Coke &#038; Tide"},"content":{"rendered":"<p><a href=\"http:\/\/www.sfgate.com\/cgi-bin\/article.cgi?f=\/c\/a\/2005\/02\/22\/BUGHOBEBE31.DTL\">Bruce Mohl<\/a> on the ongoing effort to trade on well known brand names:<\/p>\n<blockquote><p><i>Two huge consumer brands have been busy cloning themselves.<\/p>\n<p>Procter &#038; Gamble Co. rolled out a cold-water version of its blockbuster Tide laundry detergent earlier this month. Coca-Cola Co., meanwhile, unveiled plans to start selling a seventh version of Diet Coke, this time sweetened with Splenda instead of aspartame<\/i><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Bruce Mohl on the ongoing effort to trade on well known brand names: Two huge consumer brands have been busy cloning themselves. Procter &#038; Gamble Co. rolled out a cold-water version of its blockbuster Tide laundry detergent earlier this month. Coca-Cola Co., meanwhile, unveiled plans to start selling a seventh version of Diet Coke, this [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,21,10],"tags":[],"_links":{"self":[{"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts\/1081"}],"collection":[{"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1081"}],"version-history":[{"count":0,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts\/1081\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1081"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1081"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}