{"id":3825,"date":"2010-11-06T11:38:35","date_gmt":"2010-11-06T11:38:35","guid":{"rendered":"http:\/\/zmetro.com\/?p=3825"},"modified":"2010-11-06T11:38:35","modified_gmt":"2010-11-06T11:38:35","slug":"the_interesting","status":"publish","type":"post","link":"http:\/\/www.zmetro.com\/?p=3825","title":{"rendered":"The Interesting Marketing Phenomena of Pabst Blue Ribbon Beer Manifested by a Billboard on Regent Street"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.zmetro.com\/photos\/2010\/11\/pbrregentmsn112010jz.jpg\" width=\"800\" height=\"532\" border=\"1\" TITLE=\"Pabst Blue Ribbon Beer Billboard on Madison's Regent Street November, 2010 by Jim Zellmer\"><br \/><Br>The resurgence of interest in Pabst Blue Ribbon beer is somewhat astonishing.  Left for dead in the 1980&#8217;s, Pabst has been resurrected with clever marketing, as illustrated by this billboard on Madison&#8217;s Regent Street.  It appears to be an &#8220;impressionistic&#8221; approach to their identity.   Much more on <a href=\"http:\/\/search.yippy.com\/search?input-form=clusty-simple&#038;v%3Asources=webplus&#038;v%3Aproject=clusty&#038;query=%22pabst+beer%22\">Pabst here<\/a> (<a href=\"http:\/\/blekko.com\/ws\/Pabst\">Blekko<\/a>).   Note that I have no idea if the beer is actually any good&#8230;&#8230;<br \/>\nFinally, while attending a few recent events, I noticed that <a href=\"http:\/\/search.yippy.com\/search?input-form=clusty-simple&#038;v%3Asources=webplus&#038;v%3Aproject=clusty&#038;query=16oz+beer+cans\">&#8220;tall 16oz&#8221;<\/a> cans of beer are making a comeback.  As always everything old is new again.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.zmetro.com\/photos\/2010\/11\/pbrregentmsn112010jz.jpg\" width=\"800\" height=\"532\" border=\"1\" TITLE=\"Pabst Blue Ribbon Beer Billboard on Madison's Regent Street November, 2010 by Jim Zellmer\"><br \/><Br>The resurgence of interest in Pabst Blue Ribbon beer is somewhat astonishing.  Left for dead in the 1980&#8217;s, Pabst has been resurrected with clever marketing, as illustrated by this billboard on Madison&#8217;s Regent Street.  It appears to be an &#8220;impressionistic&#8221; approach to their identity.   Much more on <a href=\"http:\/\/search.yippy.com\/search?input-form=clusty-simple&#038;v%3Asources=webplus&#038;v%3Aproject=clusty&#038;query=%22pabst+beer%22\">Pabst here<\/a> (<a href=\"http:\/\/blekko.com\/ws\/Pabst\">Blekko<\/a>).   Note that I have no idea if the beer is actually any good&#8230;&#8230;<br \/>\nFinally, while attending a few recent events, I noticed that <a href=\"http:\/\/search.yippy.com\/search?input-form=clusty-simple&#038;v%3Asources=webplus&#038;v%3Aproject=clusty&#038;query=16oz+beer+cans\">&#8220;tall 16oz&#8221;<\/a> cans of beer are making a comeback.  As always everything old is new again.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37,21],"tags":[],"_links":{"self":[{"href":"http:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts\/3825"}],"collection":[{"href":"http:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3825"}],"version-history":[{"count":0,"href":"http:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts\/3825\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3825"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3825"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3825"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}