{"id":1383,"date":"2005-05-18T09:23:05","date_gmt":"2005-05-18T09:23:05","guid":{"rendered":"http:\/\/zmetro.com\/?p=1383"},"modified":"2005-05-18T09:23:05","modified_gmt":"2005-05-18T09:23:05","slug":"the_amazing_ris","status":"publish","type":"post","link":"http:\/\/www.zmetro.com\/?p=1383","title":{"rendered":"The Amazing Rise of the Do it Yourself Economy"},"content":{"rendered":"

Daniel Roth<\/a>:<\/p>\n

It used to be that a tinkerer like Misterovich could, at best, hope to sell his idea to a big company. More likely, he’d entertain friends with his Pez-sized visions. But a number of factors are coming together to empower amateurs in a way never before possible, blurring the lines between those who make and those who take. Unlike the dot-com fortune hunters of the late 1990s, these do-it-yourselfers aren’t deluding themselves with oversized visions of what they might achieve. Instead, they’re simply finding a way—in this mass-produced, Wal-Mart world—to take power back, prove that they can make the products that they want to consume, have fun doing so, and, just maybe, make a few dollars. “What’s happened is a tremendous change in awareness,” says Eric von Hippel, a professor at the MIT Sloan School of Management and author of the recent Democratizing Innovation. “Conventional wisdom is so strong [in business] about find-a-need-and-fill-it: ‘We’re the manufacturers; we design products; we ask users what they need; we do it.’ That has begun to crack.”<\/i><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"

Daniel Roth: It used to be that a tinkerer like Misterovich could, at best, hope to sell his idea to a big company. More likely, he’d entertain friends with his Pez-sized visions. But a number of factors are coming together to empower amateurs in a way never before possible, blurring the lines between those who […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"_links":{"self":[{"href":"http:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts\/1383"}],"collection":[{"href":"http:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1383"}],"version-history":[{"count":0,"href":"http:\/\/www.zmetro.com\/index.php?rest_route=\/wp\/v2\/posts\/1383\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1383"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1383"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.zmetro.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}