February 28, 2008

Has the Pyramid Inverted?

Jay Deragon:

The term media has many different definitions. Published media is any media made available to the public. Mass media refers to all means of mass communication. Broadcast media refers to communications delivered over mass electronic communication networks.

News media refers to mass media focused on communicating news. Media meshing refers to the act of combining multiple independent pieces of communication media to enrich an information consumer’s experience. New media refers to media that can only be created or used with the aid of modern computer processing power.

The history of “media” has been designed, developed and pushed from a few at the top to the masses at the bottom. This model has been used to influence public opinion about anything, everything and everywhere. The old model was an important factor in driving historical economies.

Posted by jez at February 28, 2008 10:32 AM | Subscribe to this site via RSS:
Posted to Advertising | Business | Media