February 10, 2005

Nokia: Local Advertising on Your Cell Phone :(

Point Server by Nokia (via Geekzone):
Nokia is introducing the Nokia Local Marketing Solution, a mobile solution that brings services to customers' smartphones via short-range radio technologies, such as Bluetooth. With the Nokia Local Marketing Solution, operators and service providers can easily advertise their own and partner services in relevant places, at relevant times, thereby providing added value service to their customers. The Nokia solution supports multiple languages, and it can be customized according to the service provider's brand preferences.

The solution is based on the concept of point server, which distributes information to users on a reduced area or environment.
Posted by James Zellmer at February 10, 2005 9:48 PM | Subscribe to this site via RSS:
Posted to Advertising