Cheeseheads’ Taste of Chester

Frank Fitzpatrick pens a Philly view of UW basketball coach Bo Ryan (Ryan is from Philadelphia):

Ryan peddled the cards until he got the camera. Forty-nine years later, the big picture hasn’t changed much. He’s still fighting and selling relentlessly.

“You’ve got to sell,” he said, “because a lot of times you’re a perfect stranger trying to convince somebody to do something they might not want to do. If I wasn’t a coach, I’d probably be a salesman. I’ve got to have that competition.”

Now Ryan sells Badger basketball – to recruits, to his players, to boosters, to the media, to the nation. With that slick exterior abetted by street smarts, he has transformed Wisconsin, once an off-the-rack program, into one of the hottest items on college basketball’s shelf.