Peter DeLorenzo noted that Cadillac is resurrecting a classic ad campaign: “The Penalty of Leadership“:

Speaking of Liz’s Boyz, prominently displayed in their new “Life. Liberty. And the pursuit.” ad campaign for Cadillac is the famous, “The Penalty of Leadership” ad written by Theodore MacManus, which was done for Cadillac back in 1915. Gee, we wonder where they got the idea to use that?